Jerry Lorenzo

American fashion and sneaker designer

Jerry Lorenzo is the founder of Fear of God , a luxury streetwear label that has garnered the interest and support of Virgil Abloh , Kanye West and Gucci’s Michele Alessandro since its launch in 2013.

The son of former professional baseball player and coach Jerry Manuel, Lorenzo was born in Sacramento, California but moved around frequently during his upbringing. After studying at Florida A&M University — for which he later designed a special colourway as part of his sneaker collaboration with Nike — Lorenzo moved to Los Angeles to obtain an MBA from Loyola Marymount. He worked in the stockroom at Diesel alongside his graduate studies, being promoted to store-front work after selling over $5,000 worth of merchandise in a one-off shift.